Advertising on a Free Wireless Network? 406
Mischievous0ne asks: "I had an idea yesterday, and I wanted to run it past the Slashdotcommunity. Would you use a honeypot (free wireless access point) that covered a large downtown area (3-4 blocks of restaurants, coffee bars, an iceskating rink, a small park, and general hangout) if you had to have a framed banner ad at the top of every page you visited while on the network? Do advertisers still pay for banner ads? Are banner ads, effective? I live in a college town in Indiana, and I know there are wireless users here, but the campus wireless network is severly limited. I'm also not sure how people would react to the banner ad space in exchange for free access."
Nothing wrong with this (Score:2, Interesting)
On a side note, I think the reason advertising on the internet gets such a negative response is that they are designed badly. Why do banners animate? Banners should not animate. Nor should things pop up/under what you are working on. People are just fine with the ads in magazines and such because they aren't constantly dancing around and flashing things at you. It's distracting, and detracts greatly from the reading experience. I'm sure static banners would raise a minimum of fuss in the average user.
I mean, we're predators, and our eyes are automatically attracted to movement. That's why good UI design calls for animation only when you want the users attention for something important.
Aww crap, I just answered my own question. I hate people.
Re:it all depends on (Score:3, Interesting)
As wireless networks become more and more common, how long will it be before we have a lawsuit involving the content on those networks?
Can't you imagine some litigation happy jerk finding porn on a shared drive and suing for distributing the content?
"We must protect the children! My son say porn on my neighbor's hard drive over the wireless network!"
Say hello to Junkbuster (Score:3, Interesting)
Slow news day?
-B
A better idea... (Score:4, Interesting)
Step 2)
Step 3) Profit!
That's what some folks are doing in Mendocino, and it seems like it'd be a great service. I opened up my laptop in a friends house, and saw I was getting wifi access. I'd have paid them $10 for the weekend, easily.
Subscribe to get rid of the ads, and GPS use? (Score:4, Interesting)
Neat GPS tie-in: click on an ad for a nearby coffee shop, send them your GPS coordinates with your order (paid by credit card or PayPal), and they'll deliver for a fee based on your distance from the shop.
OK, maybe that's a bit too geeky...
Free community wireless projects (Score:2, Interesting)
Introducing a wireless network with advertising is going to go down the hole. Especially with these community wireless projects popping up in most major cities.
Re:Free Internet access works so well... (Score:2, Interesting)
Reece,
PS. If you do,, you might try having a weather forecast, etc. for your town show up every say 10 minutes, so people would realize that your add bar is usefull to them also,, just a thought,
Re:remember netzero (Score:2, Interesting)
I dont think it would cost nearly as much to run a monthly wireless if you owned all the access points.
Re:What utility software? (Score:3, Interesting)
1) do you remember alladvantage?
2) where are they now?
people don't give a shit about web banners... however there was one critical factor they forgot-
local ads.
people are way more receptive to hungry howies pizza down the street than than lowermybills.com
if you advertise local stuff, local companies would be willing to pay.
go outside the area tho and you'll shoot yourself in the foot.
don't force advertisements either. show people what they're willing to see.
Re:If its free.. (Score:3, Interesting)
Re:You can't make money this way (Score:3, Interesting)