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Finding Someone To Manage Selling a Software Company? 165

rrrrw22 writes "My company has spent the last year developing a framework for creating games on Facebook, Myspace, and Twitter. While we had originally planned to release the product to the public and take a percentage of the revenue, we have realized that we can make more money by selling the application to a funded company entering the social gaming space. Our problem is we don't have many other contacts in the social gaming space and would like to find someone to manage selling the company for us (in exchange for a percentage of the sale.) Where can we go about finding someone with the skills and contacts to sell a product like this? What experiences have others had trying to sell a company that we can learn from?"
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Finding Someone To Manage Selling a Software Company?

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  • Why not (Score:4, Insightful)

    by sopssa ( 1498795 ) * <sopssa@email.com> on Saturday January 02, 2010 @05:50PM (#30626474) Journal

    You didn't tell why you came to conclusion that you would make more money that way, and it seems you haven't tested the other possibility either. Why not? If it doesn't work, then sell it. It also gives more value for the platform.

  • by Anonymous Coward on Saturday January 02, 2010 @05:55PM (#30626538)

    Translated to truth from euphemism.

    We started a company to try to get rich off the back of other websites. After investing all of our personal money we have realized that we will never get it back and we're tired of working 80+ hours a week for nothing and we know we will never make a dime.

    We're looking for a sucker to do all the work to try to sell our craptastic software "company" that has never sold a single line of code and attempt to get some of our money back.

  • by HedgeBoar ( 1432905 ) on Saturday January 02, 2010 @05:57PM (#30626558)
    When you product is any good, buyers will come knocking. If it's not, then trying to find someone is a waste of time, keep on it until you have a good revenue and a decent customer base. Web 2.0 and .com were yesterday.
  • Evil purposes (Score:3, Insightful)

    by girlintraining ( 1395911 ) on Saturday January 02, 2010 @06:01PM (#30626602)

    My company has spent the last year developing a framework for creating games on Facebook, Myspace, and Twitter. While we had originally planned to release the product to the public and take a percent of the revenue, we have realized that we can make more money by selling the application to a funded company entering the social gaming space.

    Sell it to the spammers, marketing research firms, and anyone without a conscience because the only way someone's paying for your product is if they think they'll realize a return on their investment. And right now, advertisements or leeching away people's personal data is the only way to make money in the "social gaming space". People without a conscience also tend to be cheap-asses, so I wouldn't expect to get much.

    Also, for the above-mentioned economic reasons, I don't use facebook or myspace applications and most of the "personal" data on my profiles are outright lies or fabrications.

  • Re:Why not (Score:4, Insightful)

    by sznupi ( 719324 ) on Saturday January 02, 2010 @06:09PM (#30626676) Homepage

    Riding on hype in the right moment might make more money though.

  • by warrior_s ( 881715 ) <kindle3@NospaM.gmail.com> on Saturday January 02, 2010 @06:10PM (#30626692) Homepage Journal
    Release it and prove that users like what you have. Otherwise, I don't even know that your great platform/software does what you are saying it does. You want to make money out of your start-up but don't want to do the initial hard labor... it doesn't work that way.
  • Re:Why not (Score:4, Insightful)

    by Anonymous Coward on Saturday January 02, 2010 @06:16PM (#30626742)

    I'd like him to consider dying.

    Well, not really dying, but just giving up.

    I HATE all these status updates for farmville or mobwars or whatever stupid game people are playing on these social media sites. Everyone has jumped on the social media band wagon, and lately, it's having these craptacular games.

    I don't care about a body in a trunk of a car, or a lonely pink cow, or lost ugly duckling. Stopping these dumb games from showing these retarded updates and wasting the time of people!

    Die social media games, dieeeeeeee!!!

  • Foolhardy. (Score:5, Insightful)

    by Vellmont ( 569020 ) on Saturday January 02, 2010 @06:18PM (#30626756) Homepage

    If you have to turn to "Ask Slashdot" for what's likely THE most important decision your business could make (sale), then you really have no business farming this out to someone you've just met.

    Believe it or not, Slashdot is a rather poor place for high-level business strategy (I know! I thought slashdot knew everything!). I don't know much about selling a company, but I do know a little about risk. If you really don't have the skills internally to do this yourself, there's an ENORMOUS risk of looking outside the company to find someone with these skills. If you don't have the skills to do this yourself, how are you going to know who's qualified to make such a big decision? How are you going to know if they're doing a good job? Put into simple terms, what's your expected gain in value from selling the company vs. selling your product? Now think about that in terms of hiring the wrong sales guy.

    The thing is, you can always sell the company later. If you've demonstrated a viable sales strategy, your company is going to be that much more easy to sell, and worth more money.

  • by stcorbett ( 1712020 ) on Saturday January 02, 2010 @06:39PM (#30626930)
    To actually get the deal going, start talking to people at companies you think might be good acquirers. Start with polite email, or better yet, get introduced through someone you know who respects your work. Good people to talk to would be founders, C-level people, or investors at the potential acquirer. You will probably get better milage from asking a question, like "do you know anyone who would be interested in our assets" rather than going directly to the point of "you should buy our assets for $XX" If you can't do the deal without a broker, I'd suggest talking to business students at undergrad or MBA levels, potentially someone who's focusing on M&A. You've got to match the scale of the deal, and the size of the upside for a broker with the expectations of the broker. If you are going to get sold for just a few thousand, do it yourself. If we are talking hundres of thousands, there are people who work in the center of your local major metropolitan area who specialize in these things. Get introduced to those people through your lawyer, or through a lawyer you know.
  • by Anonymous Coward on Saturday January 02, 2010 @06:51PM (#30627036)

    Total our games have about 6 million users.

    How much revenue do they generate?

    AH!

  • Re:Why not (Score:3, Insightful)

    by Gorobei ( 127755 ) on Saturday January 02, 2010 @06:52PM (#30627052)

    Yeah, especially if you are selling a "framework" and not a game that works with some valuable infrastructure behind it.

    Find one of those guys who gets funding for "zero point energy" or some other voodoo. That's your only hope. Oh, an "Enterprise Java 5GL cloud-based compute fabric" salesdude might work too.

  • by Jason Earl ( 1894 ) on Saturday January 02, 2010 @07:12PM (#30627238) Homepage Journal

    If you have made money creating social networking games, then you should have mentioned these games in the article. Not only would that have advertised your existing games, but it would give interested parties an idea of how much your software is worth.

  • Re:Why not (Score:3, Insightful)

    by Arancaytar ( 966377 ) <arancaytar.ilyaran@gmail.com> on Saturday January 02, 2010 @07:38PM (#30627480) Homepage

    If it doesn't work, then sell it.

    ... if it doesn't work, it'll be too late to sell it. Or at least too late to sell it profitably.

    If someone offers you money for your lottery ticket, you can't wait to see if you win before selling.

  • by Unequivocal ( 155957 ) on Saturday January 02, 2010 @08:10PM (#30627738)

    I agree - IP lawyers, especially those close to the industry you're in will be your best source for contacts and overall representation. I don't like to work with lawyers more than I have to, but in this case I think a high end lawyer will pay for him/herself in getting you the right price.

  • Re:Why not (Score:5, Insightful)

    by RobVB ( 1566105 ) on Saturday January 02, 2010 @09:09PM (#30628172)

    2) they're YOUR friends, motherfucker. stop associating with idiots?

    Call me a cynic, but that would leave little people to associate with.

  • by Anonymous Coward on Saturday January 02, 2010 @09:38PM (#30628350)
    start interviewing elsewhere, because you aren't selling that.
  • by salesgeek ( 263995 ) on Saturday January 02, 2010 @10:11PM (#30628488) Homepage

    This isn't to to poster. Now that you've got the word out, you might find a buyer.

    Everyone else: stop telling these people they can't do it, and are idiots for asking. They are smarter than you as they have got 50,000-60,000 people who are now aware of what they have. Also, no one has a freaking clue the first time you sell a company, and often after selling a few. Why? BECAUSE THERE ARE VERY FEW RULES. Just make sure you are getting paid in something that has real value and will continue to unitl your no-sell period ends. Having a lawyer is a give on deals like these.

  • Re:Why not (Score:3, Insightful)

    by inKubus ( 199753 ) on Sunday January 03, 2010 @07:10PM (#30635256) Homepage Journal

    Call me a cynic, but that would leave little people to associate with.

    Little people can be idiots too!

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