"excitement" over Surface launch was faked

whoever57 writes: A report in The Atlantic wire quotes Geekwire in a description of lines "around the building" but,
"a significant portion of those in line are somehow affiliated with Microsoft, either as employees, vendors, or contractors."

The same article describes a "press only" Surface tablet event at which the "clapping and hollering" came from a group of people who had badges that were different to the press badges.